What goes around comes around. Remember the Atkins diet? It's back. Well, at least Atkins is. It is once again marketing its low-carb food line with a new round of TV ads on CNN and other high-visibility cable channels. And this time, it's focusing not on entire meals, but on low-carb snacks.
A response to the snackification trend? Undoubtedly. An attempt to grab back market share in an era when protein bites are becoming increasingly popular? Certainly. But what does the low-carb trend mean for the grocery shopping experience?